I hope everyone had a wonderful Thanksgiving! I spent the morning doing this...
... then spent some time with friends before heading back to my apartment to work, work, work. Tis the season I guess ;) Working hard to get everything up & ready on ESD in time for gift giving and this busy holiday shopping weekend.
Honestly? I've never been a big fan of Black Friday. Something about spending Thanksgiving be grateful for all that we have followed by a day of trampling each other in stores & fighting over the last $99 TV makes my stomach churn. But I do understand that folks expect some kind of amazing discount and or deal the weekend after Thanksgiving so I've put some thought into what I might offer this holiday weekend.
And here's what I came up with. Grateful Weekend. I'll be offering free 1st class shipping in the US on my website from now through Monday because I'm grateful to have you as my customers and I'm grateful to be working my ass off right now. That's a good sign, right? But instead of discounts on jewelry, I'd like to take the $ that you might have saved and donate it to some good causes. As I've mentioned before, I'm still donating a portion of proceeds from all Race Jewelry purchases to Sandy relief efforts retroactive since the storm and through the holiday season. I'm also excited to launch the new Awareness Collection, an idea I've been working on for months so that more donation based gift giving would be available on my site in time for the holidays. The Awareness Collection and donation program will continue throughout the year and I'm hoping that the assortment will continue to grow.
Also, here's a look at my Holiday Look Book that includes the new Love Note & Awareness Collections, as well as other great gift ideas!